The Jenners Christmas Tree

The Christmas tree in Jenners on Princes Street is something of an Edinburgh institution. There has always been debate about how this huge tree is actually installed in the store. We produced a short film to demystify the process.

The resulting film quickly garnered over 10,000 views on YouTube and was screened on a loop in store at the foot of the tree throughout the whole of the festive period.

Like what you see?

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